MDC Builders

We teamed up with MDC Builders Inc., a California-based remediation and restoration specialist, to give their digital presence a modern, clean finish that reflects their 24/7 emergency expertise. The goal was to streamline access to their core services—fire/smoke, mold, storm, water damage, and general contracting—while reinforcing trust through bold imagery, clear calls-to-action, and client testimonials.

The Clients existing website

They came to us with a site which felt like it was built in the early 2000's and lacked depth, information and clarity on what MDC even does.

Our Process

Discovery & Strategy
– Met with MDC’s leadership to map out user journeys: homeowners vs. commercial clients.
– Defined key messaging points (mission, rapid response, certified pros) and mapped out content hierarchy.
Design & Prototyping
– Created low-fidelity wireframes to position services front and center.
– Developed a visual system using strong typography, hero imagery of real-world job sites, and a color palette echoing reliability (deep blues, crisp whites).
– Iterated on mobile and desktop layouts to ensure finger-friendly calls-to-action, especially the “24 Hour Emergency Contact” bar.
Webflow Development
– Built a fully responsive site in Webflow, leveraging CMS collections for easy future updates (e.g., adding new locations or services).
– Implemented smooth scroll interactions and hover states on service cards to keep the experience engaging but not gimmicky.
– Integrated contact forms with client’s email system and embedded map for their headquarters in Concord, CA.
QA, Launch & Training
– Conducted cross-device testing (Chrome, Safari, iOS, Android) and accessibility audits to meet WCAG basics.
– Launched on Webflow’s hosting with custom domain setup, SSL, and SEO best practices baked in.
– Walked MDC’s team through the Webflow Editor so they could update testimonials, add blog posts, or tweak service details without touching a line of code.
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Results & Takeaways

Client Reaction: MDC’s leadership was “blown away”—they loved the streamlined menu, the real-life imagery, and the ease of managing content in Webflow.
Performance: Fast load times (sub-2s), strong on-page SEO foundations, and mobile-first design.
Next Steps: We’re set up for them to roll out case-study pages, seasonal promotions (e.g., wildfire season readiness), and even a client portal down the road—no radical rebuild required.

It was a smooth ride from kickoff to launch, and MDC now has a site that truly reflects their commitment to rapid, professional restoration.

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